Sally Land & Sam Carlisle
Sally and Sam established Cause Communications because they are both passionate about securing wide coverage for important issues.
They understand that through media campaigns the potential to deliver real change is enormous.
Sam Carlisle's experience as mum of a severely disabled child hugely influenced her national newspaper career as writer and editor. She is passionate about speaking up for those with no voice or access to the corridors of power. The Sun's Give Me Shelter Campaign with Women's Aid, which Sam championed, saved lives and changed Government policy. The work was short-listed for The Press Gazette's Campaign Of The Year.
Sam is a member of the Jeans for Genes grant panel, has chaired a Conservative Party Conference fringe meeting for Women's Aid, is a school governor and a mentor for Women In Journalism. She is on the judging panels of the British Press Awards and has been a British Society of Magazine Editors Awards. She was shortlisted for Specialist Writer of the Year in the 2018 Guild Of Health Writers Awards. Sam has been a news reviewer for BBC TV and radio.
She has interviewed everyone from David Beckham in a broom closet to Samantha Cameron at 10, Downing Street.
Sally worked her way up through the media, to become a senior executive on a national daily newspaper. The thread that ran through her 20-year journalism career was always campaigning on issues she cared about.
She launched The Sun’s Stop Rape Now campaign and worked closely with Rape Crisis and other charities including Save the Children, Christian Aid, Women’s Aid and Refuge.
Sally travelled to the developing world and war zones to highlight international aid work. She reported from Afghanistan, Iraq, Mali, India, Uganda and Malawi.
She has also trained as a counsellor and worked closely with journalists dealing with PTSD and other personal traumas.
Sally is a school governor.
She has interviewed everyone from Alan Sugar to Joanna Lumley and Dwayne Johnson. But it has always been the 'extra-ordinary' people she has enjoyed working with the most; from Reza Gull, one of the first brave female councillors in Afghanistan, to Sara Payne who successfully campaigned for Sarah's Law.